In 1985, an innovative line of ladies clothing was born known as "Mass Creation, Inc." The company's first 16 years were dedicated to creating sophisticated quality women's apparel that catered to both major department and specialty stores. Tina Chang, now head designer and owner studied at Otis Parsons in Paris and Los Angeles for fashion design later joined the family-owned business. In 1997 starting with Little Mass Tina and her sister Hannah Yoo, launched the children's division-taking their success to new heights.
Their vision for Little Mass was to combine pizzazz, value and pure style to give a fresh and different perspective on children's clothing. Already a familiar label among the offspring of Hollywood's "beautiful people," the buzz about Little Mass collection's shortly appeared on everyone's must have-have lists. Styles varying from infant onsies, tutu dresses to wild selections of sportswear allowed for the Little Mass to explore and expand the company.
Later on they developed their special occasion dress line called Le Pink that encompasses unique embellishments and Hollywood glam. Using dreamy tulles, netting, lace, rich textures and various imported novelty fabrics Le Pink is able to offer trademark designs of ethereal, girlish and one of a kind must have styles.
Last but not least as the company grew Tru Luv was created for the more sophisticated TWEEN customers. Contemporary, fun and trend-setting are just a few words used to describe the Tru Luv collection. Individuality and special embellishments are the key focuses of the collection. Tru Luv offers styles ranging from dressy casual items to high fashion coordinates guaranteed to mesmerize young fashionistas around the world.